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Posted by seet123 on 11/16/07 06:26
Blogging started at the late 90s with a revolution in internet.
It is a way to comment an existing webpage, a great opportunity for
visitors and readers to voice out their opinion about the said
page. What started as a single-sentence commentary has
evolved into pages of personal take on just about anything under
the sky. As it continues to move forward, online advertising has
tapped into the potential target of blog.
Here are 5 reasons why you should use blogging as an Internet
marketing tool.
1.Blogging is very simple. The easiest way to get your
articles,ads,opinions on the net is through blogging. No skills
are required... an average person can read and type or at least
click a mouse. It's like having a virtual paper and you just write
your ideas, experiences, new products, and hope that the truth
behind your articles comes out and entice your reader to also try
your products. If you have a PC and an Internet connection
(doesn't? utilise net cafe) then you can blog and advertise.
2. Blogging is authentic. In this day and age where advertising
saturate our lives, we question the credibility of promoters'
claims. However, in blogs,persons can share their real-life
experiences and opinions, unscathed by paid advertising.
Reading blogs about first-hand product use is like talking to
people about their first-hand experience. You definitely want to
buy a tried and tested product.
3. Blogging is free. Because blogging is yet to be proven as a
mainstream online advertising media, most sites see it as
something to augment current marketing tools and thus offer it
for free. Any opportunity for free webtime is definitely a bonus
especially to businesses that are starting up. Paid blog pages
can generate more income for your seriously growing business.
4. Blogging builds credibility. As you get more and more into
writing your experiences on a particular product or industry or
your topic or anything under the sky, your readers will realize that
they can depend on your posts for their own information needs.
As such, you become an expert on it; as a consequence, more
readers visit your site and more bloggers link to your blogs. As
companies and professional organizations notice the growth of
your readership base, they may soon contact you for advertising
on your blog page or make you an affiliate (read more articles
at: http://www.earn-2.com ), which pays money for every referral
generated from your blog site or display pay per click ads on
your blog.
5. Blogging builds your market. Unless you are a Hollywood
star, chances are, only your Mom reads your posts. Mom has a
lot of friends, so she lets her friends know how interesting your
blog site is. But you need not depend on Mom to increase your
readership base. Look into the following ways to build your
market through blogging:
*By using e-mail. Now-a-days blogging is overcoming the
e-mail popularity in easily and effectively reaching and
expanding the market. In this age of fast access, logging in and
downloading e-mail is simply taking longer than clicking into a
blog site. Let them explore your site by using a simple e-mail
message as teaser to your blog site. If your e-mail is on an
entirely different subject, use your e-mail signature with a link to
the site.
*By using subscription. A simple way to get your readers e-mail
is give them an opportunity to subscribe to your blogsite. Keep
some special information for your subscribers to entice readers
to subscribe and give their e-mail address. Just be responsible
in using their e-mail address, as the last thing you want is a
comment on your blog that you are a spammer.
*By knowing your readers. Conduct a simple survey from your
readers to understand their profile and advertising preferences.
Ask your blog visitors to feedback on the post, an ad link or a
trial that you shared. In this way, it is like interviewing your
readers without the commitment and intrusion of a face-to-face
interview.
*By joining a blog network -A network of blogs are a collection
of blog sites share the same industry, interest, readership base,
payment mode, etc. Visitors find credibility and convenience in
clicking one link to several real bloggers about a single subject.
Clearly, more bloggers are better than one.
*By using the RSS. RSS(Really Simple Syndication) is the
fastest growing on the Internet today. Having RSS feeds for
your blog is definitely another means of generating awareness
and publicity to your readership base. Having many feeds can
increase interest to your blog site.
Your business can boost effectively by using blogging as an
Internet marketing tool.
You can use this Article in article directories, your newsletters,
Websites, Blogs, list building, Your networks/Ads. Only the
restrictions are that you need to include the below "About the
Author" box with my web link on active and never do any alteration.
About the Author:
Dr.Shoukath ND
Having 10 year experience in Blogging and net.
His website;Bloggers Guide To Profits:
http://www.earn-2.com/index2.htm
Earn Money to Discuss without invest:
http://easylnk.com/?2048
Thank you.
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