Posted by Steve Pugh on 12/16/53 11:39

johnsonholding@yahoo.com wrote:
> I have been doing some background research on meta-tags for my site and
> according to what I found is that Google ignores meta-tags for the most
> part (at least that is what a few people said). So what is the
> alternative for getting a webpage (site) found with a search engine?

To get found either submit your site for indexing, or get other sites
to link to you. Or both. But getting found is only the first step.

> I know that keyword seem to work with Podcasting, but are meta-tags
> obsolete? What is a good way of helping with a ranking or getting a
> website out there that I can DIY?

Have good content that contains terms that people search for. Marking
up titles and headings appropriately helps.
Have links to your site from other sites (not link farms and other
snake oil scams).

Everything else is really just variations on the above. Or you can pay
for a listing.

Depending on the nature of your web site, marketing (offline and/or
online) can be as effective as or more effective than search engine
optimisation.

Steve

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