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Posted by Travis Newbury on 01/23/08 13:46
Not to start another war, but....
My son has a small video production company in Atlanta that create
music videos, training videos and (to pay the bills) wedding videos.
His website was just like everyone else's. HTML, CSS, and a little
flash for the video portion. Accessible to most vidsitors.
I told him, let change the website to an all Flash website that
tightly integrates the site with the video. His customers loved it
(especially the wedding customers for some reason). The traffic
almost tripled in the course of a 2 months. His clients, who had
video hosted his site (mostly wedding videos) were all excited about
the new look and functionality of the site, they shared our link with
their friends who in turn also loved the look and feel of the site,
and many became new customers. Requests came in for both new video
work (mostly wedding and training), as well as requests for custom
Flash video players for their websites and myspace accounts (mostly
for wedding and music video clients).
Moral of the story? Changing to a full Flash based site with heavy
animation and video proved to be the ticket for getting new clients.
Why? Because that is what the customers wanted. In a site that
promotes video and more particularly Flash video on the web, the
people that wanted that stuff integrated tightly with their websites
wanted to see that functionality on his.
Now to even top this, I did the entire site in CS3 so a good portion
of the visitors to the site probably got the "you need to upgrade"
page when they arrived. There is no NON-Flash alternative. If you
don't have the newest Flash player the site is useless to you, and you
will probably take your business else ware.
I know this is anecdotal evidence, and could all be bullshit any way,
believe what you want, but there is a place on the web for all this
fancy crap. That is what some people are looking for and my son's
website seems to demonstrate that.
Your mileage may vary
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