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Re: How do companies make purchases?

Posted by Fat Sam on 06/15/07 22:35

Talal Itani wrote:
> "mich" <ski@doo.what> wrote in message
> news:q9Dci.22571$Ty2.189205@weber.videotron.net...
>>
>> "Talal Itani" <titani@verizon.net> wrote in message
>> news:m_Cci.33$bn6.14@trnddc03...
>>>
>>> I Sell a product online to the end user. I have a web site, with a
>>> shopping cart, and a credit card payment processor. Now I want to
>>> start selling the product to resellers. In general, do companies
>>> purchase from other companies using a shopping cart? And how do
>>> companies pay other companies?
>>
>> First, why would they want to sell the product and why would they
>> buy it from you?
>>
>
> The want to buy the product because it is a good product.

You started well.

> They want
> to buy it from me because I am a good person.

And then it all went wrong.
Companies don't care if you're a good person or a bad person.
They just care about profit. They want to know who's going to provide them
with the best product at the lowest price.
They don't care if that person has a string of convictions for raping
underage orphan hamsters. They're not driven by ethics. They're driven by
£££ and $$$

> online to the end user. I have a web site, with a shopping cart, and
> a credit card payment processor. Now I want to start selling the
> product to resellers. In general, do companies purchase from other
> companies using a shopping cart? And how do companies pay other
> companies?

You could operate the way you are doing and allow them to buy bulk lots of
your product with their cradit cards.
Or you could operate a system of allowing them to place orders with you, and
accept payment by cheque or electronic transfer.
Some companies prefer to deal with a sales team of real people rather than a
website. Some companies put out a catalogue. And some even offer a credit
facility.

To be honest, there's as many different ways of selling business-to-business
as there are ways of selling to the public.
You need to suss out who your customers are going to be, and look into what
methods they're most comfortable with.
Remember, the easier you make it for people to buy from you, the more
they'll buy.

 

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