3 Killer Sales Letter Closings!
Category: Copy Writing - sales copy | Date: 2003-06-05 |
1) Use A Urgent Deadline
You could end your ad copy with a deadline. Tell them its a limited time offer and they need to order by a specific date. For example, you could say, "Order before Sept. 7, 2002, and youll get the whole package for only $19.67!" Another example, "I dont know how long I can offer the free bonuses, so order now!"
2) Use A Strong Guarantee
You could end your ad copy with a strong guarantee. Give them a full lifetime or triple-your-money-back
guarantee. It’s also good if you write your guarantee so it sounds personal and includes specific information.
For example, you could say, "I personally guarantee youll be able to end writers block 99.9% of the time
or your money back."
3) Use A Persuasive Testimonial
You could end your ad copy with a testimonial. Use one or two of your customers testimonials that are
believable and include specific results. For example, "P.S. Read this testimonial: I was able to change my
oil 7 minutes faster without all the mess! I would highly recommend this product to anyone! (their name)
(their title or occupation)."
About the author.
10,000 Sales Letter Words, Phrases & Templates! Just visit: ldpublishing.com Also, feel
free to republish this article in your own ezine or web site.
bizport@aol.com
http://www.ldpublishing.com/
You could end your ad copy with a deadline. Tell them its a limited time offer and they need to order by a specific date. For example, you could say, "Order before Sept. 7, 2002, and youll get the whole package for only $19.67!" Another example, "I dont know how long I can offer the free bonuses, so order now!"
2) Use A Strong Guarantee
You could end your ad copy with a strong guarantee. Give them a full lifetime or triple-your-money-back
guarantee. It’s also good if you write your guarantee so it sounds personal and includes specific information.
For example, you could say, "I personally guarantee youll be able to end writers block 99.9% of the time
or your money back."
3) Use A Persuasive Testimonial
You could end your ad copy with a testimonial. Use one or two of your customers testimonials that are
believable and include specific results. For example, "P.S. Read this testimonial: I was able to change my
oil 7 minutes faster without all the mess! I would highly recommend this product to anyone! (their name)
(their title or occupation)."
About the author.
10,000 Sales Letter Words, Phrases & Templates! Just visit: ldpublishing.com Also, feel
free to republish this article in your own ezine or web site.
bizport@aol.com
http://www.ldpublishing.com/
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