Articles from Direct Mail category

31. Success Tip: Details Count in Direct Mail Promotions — 2001-08-24
    Direct mailing will be around as long as there are products to sell. Your goal, therefore, is for your mailing promotion to be able to catch attention and rise above the junk mails that ... »
    
     
32. Quick, Helpful Tips for Direct Mail — 2001-08-14
    Make Your Offer Irresistible - All good copywriters will tell you, the secret to great copy is to make it impossible to say "No"! Find the Good in Everything - Rather than try to hide ... »
    
     
33. Rolling the Dice for Direct Mail — 2001-08-14
    John Romero was the sales promotion manager for the Sahara Hotel, "The Strip", Las Vegas, Nevada. I was doing direct mail and sales promotion projects for the Riviera Hotel - a short walk ... »
    
     
34. 5 Lessons Every Internet Marketer needs to learn from Direct Mail — 2001-08-13
    I am an avid information "glutton." I have read most of the marketing courses out there, and have gotten ideas from almost every one of them. Too many Internet marketers are limited in ... »
    
     
35. 7 Direct Mail Secrets Guaranteed To Create A Stampede Of New Business — 2001-08-13
    Even in this digital age of email and the Internet everyone still has a real mailbox. According to "Direct Marketing" magazine, over $36 billion was spent last year on direct mail, ... »
    
     
36. The Importance of the List — 2001-08-13
    At a formal presentation to a prospective client, one of the interviewers asked us what he thought was a very difficult question: "Which is more important: the audience you select for your ... »
    
     
37. Tips for successful direct mailings — 2001-08-13
    Just because you’re on the Internet and advertise on-line doesn’t mean you should overlook direct mail advertising. While millions of people have access to the Internet millions still do ... »
    
     
38. 15 Tips For Writing Internet Direct Mail That Works — 2001-08-10
    Internet direct mail typically generates a response rate between 1 and 20 percent, although some do better and a few do worse. The copy in your e-mail plays a big role in whether your ... »
    
     

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