Electronic Books - The NEW E-commerce Wave!
| Category: E-books | Date: 2001-08-29 |
There have been many trends to hit the net in the last few years. Trends that started with a spark and spread like wild fire!
Linkomatic took FFA Pages and turned them into a powerful marketing medium! http://www.linkomatic.com
Link exchange became the largest banner exchange on the Internet! http://www.linkexchange.com
Bulletin Boards used to be fairly rare. Now, thanks to Matts Scripts, http://worldwidemart.com/scripts/ nearly every web site you visit has one, or soon will!
Theres a new trend on the horizon. Its electronic books.
And they are a tremendous asset to any marketer!
To my knowledge Jim Daniels http://www.bizweb2000.com was very instrumental in starting the new trend with these books. Im not saying he created them, he just came up with the idea of letting folks redistribute them from their own site.
His reasoning was that folks are reluctant to point their visitors away from their site, so.. Let them give it away FROM their site.
Phenomenal idea! And it worked so well that loads of marketers quickly jumped on the bandwagon. There are also sites that have created "free book" directories. Nearly anything you can think of can be found in them! AND many of them will include your book just for the asking.
SO ASK ALREADY!
Heres a few to get you started:
The eBook Directory:
http://www.ebookdirectory.com/
eBooks N Bytes:
http://www.ebooksnbytes.com/download.html
Electronic Library:
http://www.stealthpromotions.com/e-library.htm
LD Publishing:
http://www.ldpublishing.com/
Keep looking. When you come across a site that lists ebooks, email them. Tell them a little about your book. Take some time on your description, they may use it when they list your book. If you give a quick, jumbled description, chances are pretty good that they wont download it, much less read it. Take your time!
Some tips for publishing and promoting your ebook:
1. DO NOT publish a book that has been done to death!
Use your head. Yes, marketing is a popular subject, with a huge following. But, lets face it folks, the same old, same old, that can be found anywhere on the net is not going to draw readers, and it sure wont get them to upload your book to their site and give it to their visitors!
Nope.
So, what can you do? When it seems that everything has been done to death, how can one make it fresh?
The answer to that is to specialize. Doctors do it. Lawyers do it, professors, technicians.. and YOU can too!
For instance, if youre knowledgeable about search engines, write a book on each of them. Make it a series. Add links to the other books in each or your books!
There are 8 major search engines. We all want to place well on them, but few of us have the time or desire to learn about all of them in one setting. It quickly becomes overwhelming. Yet, if all of them are in the book, we try to tackle them all and eventually become disgusted and give up. Then we tell others how we read your book, but it didnt help at all!
Now, lets say that you wrote a book on Infoseek. Since they add sites the quickest, that would be a popular book! Folks are much more likely to give your book a rave review if they are able to utilize your information successfully, right? Yep! Instead of telling others that they didnt get a thing from your book, theyll tell others - "Hey, I read a book about placing well on Infoseek and it worked! The name of the book is __________".
The same hold true with any area of marketing and promotion. Specializing will brand you as a REAL authority on a particular subject. Your reader will comprehend more and want more! Give em a piece of the pie rather than the whole pie. Then after theyve digested that, theyre ready for more.
2. Be generous with your links to others.
I was in a debate some time back, concerning linking away from your site. It developed into a rather "heated" discussion. (what can I say, I thrive on controversy, dont we all?)
I said then, and still say, "If you have a site worthy of your visitors, they will return!" The key being "worthy".
If you just throw a site together with a bunch of links, hang it up friend. Youre doomed for the abyss of the terminally forgotten! And rightly so. Time is money. I wouldnt waste my time on such a site and neither will many others!
Every marketer who is seriously committed to their business is constantly searching the net looking for more ways to promote that business. Many of us spend hours each day looking for something new and beneficial. Something to help us get the word out, to save time, to reach a larger audience. Promotion..promotion...promotion!
If you are the source of that information, you wont be forgotten! So, be generous with your information. Include helpful links!
3. Co-author with others.
It takes some real time to put together a great book. Hours of editing. Offering information and sometimes entertainment - to hold the readers interest.
Co-authoring gives you the benefit of two great minds and a fresh perspective. Fantastic way to get feed back. A definite Win-Win!
4. Contact those you link to:
This is a great way to get promotion before you even put the book out! If youre going to mention other people, feel free to contact them and offer a copy of the book. If they like it, they just may plug it for you! Doesnt hurt to ask. The worst that can happen is they email you back with a nasty reply or ignore you entirely. Youre over 12, you can handle that.
5. Try the software before you buy.
Theres a variety of ebook software for you to choose from. Dont buy it until youve tried it out. I could rave on and on about the merits of the software that I used, but it may not work for you.
Phil Wiley offers reviews of some of the software. He tells you a little about each one and hes written an article called, "How To Publish An Ebook".
http://www.ozemedia.com/ebooks.htm
About the Author
R.G. Ramsey is the author of The ePublishers Resource Book. Youll find DETAILED listings of Publishers wanting to trade ads and those that accept articles, 50 Ezine Databases, Lists that help you promote your ezine, Links to a Resource Site for Publishers, Newsletters that give FREE ADS, and MUCH more!
Download your FREE copy today:
Article content provided by www.ebooksnbytes,com
:To contact see details below.
http://www.ezine-publishing.com/epub/freebook.htm
Linkomatic took FFA Pages and turned them into a powerful marketing medium! http://www.linkomatic.com
Link exchange became the largest banner exchange on the Internet! http://www.linkexchange.com
Bulletin Boards used to be fairly rare. Now, thanks to Matts Scripts, http://worldwidemart.com/scripts/ nearly every web site you visit has one, or soon will!
Theres a new trend on the horizon. Its electronic books.
And they are a tremendous asset to any marketer!
To my knowledge Jim Daniels http://www.bizweb2000.com was very instrumental in starting the new trend with these books. Im not saying he created them, he just came up with the idea of letting folks redistribute them from their own site.
His reasoning was that folks are reluctant to point their visitors away from their site, so.. Let them give it away FROM their site.
Phenomenal idea! And it worked so well that loads of marketers quickly jumped on the bandwagon. There are also sites that have created "free book" directories. Nearly anything you can think of can be found in them! AND many of them will include your book just for the asking.
SO ASK ALREADY!
Heres a few to get you started:
The eBook Directory:
http://www.ebookdirectory.com/
eBooks N Bytes:
http://www.ebooksnbytes.com/download.html
Electronic Library:
http://www.stealthpromotions.com/e-library.htm
LD Publishing:
http://www.ldpublishing.com/
Keep looking. When you come across a site that lists ebooks, email them. Tell them a little about your book. Take some time on your description, they may use it when they list your book. If you give a quick, jumbled description, chances are pretty good that they wont download it, much less read it. Take your time!
Some tips for publishing and promoting your ebook:
1. DO NOT publish a book that has been done to death!
Use your head. Yes, marketing is a popular subject, with a huge following. But, lets face it folks, the same old, same old, that can be found anywhere on the net is not going to draw readers, and it sure wont get them to upload your book to their site and give it to their visitors!
Nope.
So, what can you do? When it seems that everything has been done to death, how can one make it fresh?
The answer to that is to specialize. Doctors do it. Lawyers do it, professors, technicians.. and YOU can too!
For instance, if youre knowledgeable about search engines, write a book on each of them. Make it a series. Add links to the other books in each or your books!
There are 8 major search engines. We all want to place well on them, but few of us have the time or desire to learn about all of them in one setting. It quickly becomes overwhelming. Yet, if all of them are in the book, we try to tackle them all and eventually become disgusted and give up. Then we tell others how we read your book, but it didnt help at all!
Now, lets say that you wrote a book on Infoseek. Since they add sites the quickest, that would be a popular book! Folks are much more likely to give your book a rave review if they are able to utilize your information successfully, right? Yep! Instead of telling others that they didnt get a thing from your book, theyll tell others - "Hey, I read a book about placing well on Infoseek and it worked! The name of the book is __________".
The same hold true with any area of marketing and promotion. Specializing will brand you as a REAL authority on a particular subject. Your reader will comprehend more and want more! Give em a piece of the pie rather than the whole pie. Then after theyve digested that, theyre ready for more.
2. Be generous with your links to others.
I was in a debate some time back, concerning linking away from your site. It developed into a rather "heated" discussion. (what can I say, I thrive on controversy, dont we all?)
I said then, and still say, "If you have a site worthy of your visitors, they will return!" The key being "worthy".
If you just throw a site together with a bunch of links, hang it up friend. Youre doomed for the abyss of the terminally forgotten! And rightly so. Time is money. I wouldnt waste my time on such a site and neither will many others!
Every marketer who is seriously committed to their business is constantly searching the net looking for more ways to promote that business. Many of us spend hours each day looking for something new and beneficial. Something to help us get the word out, to save time, to reach a larger audience. Promotion..promotion...promotion!
If you are the source of that information, you wont be forgotten! So, be generous with your information. Include helpful links!
3. Co-author with others.
It takes some real time to put together a great book. Hours of editing. Offering information and sometimes entertainment - to hold the readers interest.
Co-authoring gives you the benefit of two great minds and a fresh perspective. Fantastic way to get feed back. A definite Win-Win!
4. Contact those you link to:
This is a great way to get promotion before you even put the book out! If youre going to mention other people, feel free to contact them and offer a copy of the book. If they like it, they just may plug it for you! Doesnt hurt to ask. The worst that can happen is they email you back with a nasty reply or ignore you entirely. Youre over 12, you can handle that.
5. Try the software before you buy.
Theres a variety of ebook software for you to choose from. Dont buy it until youve tried it out. I could rave on and on about the merits of the software that I used, but it may not work for you.
Phil Wiley offers reviews of some of the software. He tells you a little about each one and hes written an article called, "How To Publish An Ebook".
http://www.ozemedia.com/ebooks.htm
About the Author
R.G. Ramsey is the author of The ePublishers Resource Book. Youll find DETAILED listings of Publishers wanting to trade ads and those that accept articles, 50 Ezine Databases, Lists that help you promote your ezine, Links to a Resource Site for Publishers, Newsletters that give FREE ADS, and MUCH more!
Download your FREE copy today:
Article content provided by www.ebooksnbytes,com
:To contact see details below.
http://www.ezine-publishing.com/epub/freebook.htm
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