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Web Conferencing Killed The Video Star

Category: Marketing Strategy Date: 2003-01-15
In the 80’s, a popular song said "Video killed the radio star." What comes around goes around. Now it’s video’s turn to be replaced. The new song of the millennium is
"Web conferencing killed the video star."

The Worldwide Web Conferencing market generated close to $300 million in revenue in 2001. According to leading market analysts, this market will rise steeply to more
than $10 billion in the next 3 - 5 years. People who get involved in this industry today, will realize large financial gains tomorrow.

-> Web Conferencing

Web conferencing is the buzz word for having a virtual meeting. Meetings can be held one-on-one or with multitudes of people. Each person participates in the meeting by accessing the online conference room right from their own desktop.

For corporations and small businesses, this technology offers immense cost and time savings. Instead of wasting time and money in travel, meetings can be held with
participants from all over the world, locally, from each conference member’s desktop.

Since many organizations are being forced to impose severe budgetary cutbacks, web conferencing is no longer a novelty, but a necessity. Businesses can easily keep
in close contact with their customers, partners, prospects and suppliers with minimal cost.

In addition to financial and time savings, web conferencing also offers safety benefits. After September 11th, many business travellers are reluctant to simply hop on a plane.

-> Video Conferencing vs. Web Conferencing

At one time, the only way to have global meetings was to fly everyone to one location or set up a video conferencing facility. The problem with video conferencing is the
substantial investment in equipment and facilities. This type of a communication system is out of reach for the small and home based business owner. For larger corporations trying to save money, this option is becoming less and less attractive.

Web conferencing eliminates the high investment costs of video conferencing and is available to anyone with a 56k modem, internet connection and a headset. Set up is simple. A plug-in is downloaded onto the user’s desktop and the system is fully functional within 5 minutes.

Poor quality sound and picture used to be an issue in the past, but with high speed internet connections becoming the ‘norm,’ sound and video quality has reached new levels of performance. High quality video and sound are the new ‘norm.’

Easy accessibility, high quality video and sound, and affordable system access are the main reasons for the industry’s exponential growth. The early market leaders are starting to appear as the industry is very rapidly moving from its infancy to its momentum phase.

For more information on web-based conferencing and how you can take advantage of the industry’s lucrative potential, visit :

http://www.bpcpublishing.com/prod10.htm

(c) 2002 copyright Laurence Chilcott and Terry Telford

About the author.

Laurence Chilcott and Terry Telford are internet business consultants. Laurence specialises in web conferencing and communications. To talk live with Laurence send an email to : prosperity4all@optecs.com Terry Telford specialises in online marketing. To talk live with Terry, send a mail to: info@bpcpublishing.com or visit him at bpcpublishing.com

info@bpcpublishing.com
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 • Affiliate Marketing
 • Affiliate Marketing - Basics
 • Affiliate Marketing - Development
 • Affiliate Marketing - Setting Up
 • Archive catalogue
 • Autoresponders
 • Banner Advertising
 • Business Development
 • Checklists
 • Competitors
 • Copy Writing
 • Copy Writing - ad copy
 • Copy Writing - email copy
 • Copy Writing - sales copy
 • Customer Service
 • Database Marketing
 • Direct Mail
 • Domain Names
 • E-books
 • E-commerce
 • E-mail Marketing
 • E-zines
 • E-zines: Advertising
 • E-zines: Promotion
 • E-zines: Subscribers
 • E-zines: Writing
 • Entrepreneurship
 • Free Services
 • Home Based Business
 • Home Based Business - Finance
 • Home Based Business - Getting Started
 • Home Based Business - is it for YOU?
 • Home Based Business - Marketing
 • Internet Tips
 • Market Research
 • Marketing
 • Marketing Strategy
 • Net Business Start ups
 • Networking(MLM)
 • Newsletters/Newsgroups
 • Online Payments
 • Online Promotion
 • PC KNOW HOW
 • Personal Development For Marketeers
 • PR/Publicity and Media
 • Sales Tips
 • Search Engines
 • Search Engines - Keywords
 • Search engines - Optimisation
 • Selling Techniques
 • Surveys and Statistics
 • Telesales
 • Top 10 Tips
 • Traffic and Tracking
 • Viral Marketing
 • Website Design and Development
 • ZeLatest