Articles from Marketing category

Are You A Pelican Marketer — 2003-05-13
Watching the pelicans catch fish near my house reminded me of how some online marketers behave. These pelicans fly high over the water where the unknowing fish don't notice them. The ... »
Building An Unstoppable Multi-pillar Business — 2003-05-13
Jay Conrad Levinson in his books Guerrilla Marketing Weapons and Guerrilla Marketing Attack, points out that there are easily hundreds, if not thousands, of tools/methods you can use in ... »
What is Branding and Why Do You Want It? — 2003-05-13
Talking about branding is like talking about leadership. There are coaches and courses which purport to “teach” leadership, but as we all sense – that’s why we want so badly to learn it – ... »
Your Portfolio: A New Slant on an Old Subject — 2003-05-13
If youre involved in any sort of freelance, or creative work, you know the importance of a portfolio. You need an efficient way to show your best work to potential clients, customers and ... »
Is your marketing missing the cookie factor? — 2003-05-12
Is your marketing pouring some serious money down the drain, because you don’t have the cookie factor? Just what the heck is a cookie factor anyway? And how can you apply this simple ... »
The Numbers Dont Lie! — 2003-05-08
Its true. They dont. Thats why you should look at the numbers whenever youre searching for answers. Let me explain... A lot of times, Ill start cruisin the forums and Ill notice folks ... »
Sales, How Revolting! — 2003-05-06
From the time I was old enough to grasp the concept of sales I knew I wanted to be involved. At the tender age of 17, I was still under the false impression that sales and marketing were ... »
Hey! You Talkin To Me? — 2003-05-02
How many times have you heard the following questions or seen information related to these statements? "Have you 'Identified' your customer"? "Do you have your 'Target Market' ... »
The Single Most Important Success Tool for Your Business or Practice — 2003-04-30
You've got your business plan for 2003, you've done your affirmations, you're pumped up, you're ready to go ... NOT! You've forgotten the single most important success tool for your ... »
The Top Ten Things That Prove Youve Gone Over the Deep End With Internet Marketing — 2003-04-28
Ready ... here we go. #10 - Youre Irish so you combine the "Luck of the Irish"with the Internet Money God and name your first male son "Yanik OReily". #9 - Instead of telling your kids a ... »

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