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Internet Marketing Quick Tip For Local Businesses

Category: Marketing Date: 2001-06-12
Is your business dependent on where you're located? Have a website? Then here's a quick tip you can implement into your website today that can help your customers, or potential customers find you easier through a major search engine.

Good Descriptive Title
A good title for your site might be:
Modesto California Red Wine Makers - Modesto Red Wines Companyxyz at 1234 Wine Makers Way Modesto California

Meta Tags
Meta tag your website with "keywords" and a good "description" of where you are specifically on the global map, i.e. if you do business out of say Modesto California ( as the title of your website makes clear ), and your a Red wine producing company, use words like:


And of course a good description. Something like:



Plus a memorable domain name couldn't hurt! For example: www.ModestoCaliforniaRedWineMakers.com. or www.Modesto-California-Red-Wine-Makers.com or better yet, register both of them! Then point the latter URL to the first for better search engine placement! Yes, the search engines will give you a higher rating if you have dashes between the words in the website address.

Why point www.Modesto-California-Red-Wine-Makers.com to your primary website address
www.ModestoCaliforniaRedWineMakers.com you say? Wouldn't this confuse the customer?


Exactly the opposite! Many people will forget to put the dashes in the URL, so you have both. One for better search engine placement, and one your customers, and prospects can remember easier! So if you can afford to register both, I suggest you do so.

Last but not least, the first 200 words on your homepage should have a good concentration of words specific to your location, and specialty products and/or services you offer.

Anyone may republish this article in their e-zine, e-book, web site, magazine or newsletter, as long as the resource box is included. Thank you.

Happy Marketing!

About the Author

Harry Fassett - Owner of worldtrafficcenter.com
Providing ecommerce solutions since 1995. ColdFusion hosting here! Publisher
of the newsletter Eurekagram! Marketing Hot Tips! Subscribe at http://www.worldtrafficcenter.com/newsletter.htm
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Copywrite Aug 27th, 2000

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 • Affiliate Marketing
 • Affiliate Marketing - Basics
 • Affiliate Marketing - Development
 • Affiliate Marketing - Setting Up
 • Archive catalogue
 • Autoresponders
 • Banner Advertising
 • Business Development
 • Checklists
 • Competitors
 • Copy Writing
 • Copy Writing - ad copy
 • Copy Writing - email copy
 • Copy Writing - sales copy
 • Customer Service
 • Database Marketing
 • Direct Mail
 • Domain Names
 • E-books
 • E-commerce
 • E-mail Marketing
 • E-zines
 • E-zines: Advertising
 • E-zines: Promotion
 • E-zines: Subscribers
 • E-zines: Writing
 • Entrepreneurship
 • Free Services
 • Home Based Business
 • Home Based Business - Finance
 • Home Based Business - Getting Started
 • Home Based Business - is it for YOU?
 • Home Based Business - Marketing
 • Internet Tips
 • Market Research
 • Marketing
 • Marketing Strategy
 • Net Business Start ups
 • Networking(MLM)
 • Newsletters/Newsgroups
 • Online Payments
 • Online Promotion
 • PC KNOW HOW
 • Personal Development For Marketeers
 • PR/Publicity and Media
 • Sales Tips
 • Search Engines
 • Search Engines - Keywords
 • Search engines - Optimisation
 • Selling Techniques
 • Surveys and Statistics
 • Telesales
 • Top 10 Tips
 • Traffic and Tracking
 • Viral Marketing
 • Website Design and Development
 • ZeLatest