Get your site listed in major Search Engines and Directories

Search Engines are a very important factor concerning the traffic to your web site. 90% of all Internet users utilize search engines and directories in order to find something. But it may take some time until search engine submissions "bite". So, you better start to submit immediately to them.

It may take from a couple of days to several weeks or month, before you will see results. Some engines update their data base more frequently then others.

The key point: If a visitor finds you via a Search Engine you have a huge advantage: HE is looking for YOU. So you are not trying to sell something, he comes to you and wants your product.

How targeted can a visitor be? He types in a keyword, related to your product and finds you. Should be highly targeted, if you have chosen your keywords wisely.

Once you are prominently listed with the major Search Engines and Directories, you will see a continuous stream of highly targeted visitors dropping by your site and turning into customers.

The major Search Engines and Directories are:

Yahoo http://Yahoo.com
LookSmart.com http://LookSmart.com
OpenDirectory http://dmoz.org
Excite http://Excite.com
Altavista http://Altavista.com
Lycos http://Lycos.com
Infoseek http://Infoseek.com
HotBot http://HotBot.com
WebCrawler http://WebCrawler.com
NorthernLight.com http://NorthernLight.com

But wait, you will have to put special attention on the way your site is listed on the Search Engines.

Consider the search engine listing as an Advertisement. It is not only important that your site comes up when a surfer keys in one of your keywords. The surfer has to be teased to actually click on your listing and visit your site.

The listing works as an ad. If your listing is a good ad, a high percentage will actually click on it and visit your site.

So, you need to invest some time playing around with different wordings. You have to show the surfer in a few words, what is in for him or her.

If you do a good job, you will be rewarded with thousands of free visitors. And they will be targeted, eager to buy your product or service.

The next part of the course will tell you how to get instant traffic to your site. Targeted visitors, overnight. So watch out for your next installment of the Marketing Course.

Best Regards and much success,

Debi Hambo

About the Author

Debi Hambo, EA, CFP, is the editor & business owner of Quail Oaks Enterprises. She has 25 years experience as a small business consultant. She can be reached at 254.386.5766

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