Ten Suggestions for Getting your Site Listed in the ODP . . . And Ten Things to Avoid
| Category: Top 10 Tips | Date: 2002-05-30 |
Over the past few years, the Open Directory Project (http://dmoz.org) has boomed in importance.
Why? Because it provides directory results to Lycos, HotBot, Netscape, AOL Search, Google Directory, and the list goes on and on.
Simply put, submitting to the ODP means that even if you cant get your pages indexed by Lycos, HotBot, or AOL Search, youll still have a presence in those engines, thanks to the ODP.
So, what is the ODP? The Open Directory Project, also known as DMOZ, produces a comprehensive directory of Web sites by relying on a team of thousands of volunteer editors.
As an editor in several rather busy categories myself, lets discuss some dos and donts regarding submitting to the ODP.
Top Ten Suggestions for Getting Your Site in the ODP
1. Spend some time cruising the ODP and choose the best subcategory for your site. If your site is in a language other than English, youll need to submit to the World category.
2. Create a businesslike and professional title and description using your important keywords. Be honest and sincere.
3. Complete the submission form accurately and completely. Make sure that the URL is listed correctly.
4. Submit your main URL in the best subcategory. If you have an interior page that stands on its own and has a lot of relevant information, you can try submitting it into a second subcategory.
5. List a "last updated on" note on your site, but only if its been updated very recently.
6. Make your site the best it can be! Do all graphics load? Are there any broken links?
7. Make sure that your site is easy to read with good color choices and an adequate sized font.
8. If you have special requests, contact the editor of that category by clicking on the editors name at the bottom of the category page.
9. When writing to an editor, BE NICE! Do you honestly think an editor will go out of his/her way to fulfill a special request if you send a nasty note? No!
10. When writing to an editor, state your request simply and quickly. Then, list your URL, the title of the site, a description, and the category (the complete path where you want the site listed). Dont make editors guess or have to figure out the category themselves. And, dont "demand" that your site be listed as cool!
Top Ten Things to Avoid
1. Dont submit in upper-level categories, such as Sports: Basketball. Instead, submit to the proper and exact subcategory, such as Sports: Basketball: Officiating and Rules: Basketball Hand Signals.
2. Dont just list keyword after keyword in the title or description. And, dont use an abundance of marketing hype in your title or description.
3. Dont create a description that goes on and on and on. A few sentences are fine, but dont make it any longer than that.
4. Dont put your title and description in ALL CAPS.
5. Dont submit your site until its ready for traffic and has recently been updated. Sites with a huge "under construction" sign on the first page and little else arent ready for traffic.
6. Dont submit pages of your site to every single category that you can possibly think of that halfway pertains to your site. Keep in mind that the editors write notes to other editors about certain sites. The last thing you want is for a bunch of editors to make comments such as, "too many submissions," or even worse, "spamming the index."
7. Dont submit your site every single day (or every other day) until its accepted. If your site isnt indexed in three weeks, then submit it again, taking time to submit it properly.
8. If your site is only one page, work on it some more. Build original content! Create some interior pages before you submit.
9. The ODP has really gotten strict about affiliate URLs, and those submissions are generally rejected immediately.
10. Be careful about using technology such as flash, shockwave, etc., that requires the editor to download an addon in order to view the site.
Keep in mind that ODP editors are "volunteers" who arent paid, and theyre very busy people. Make your submission easy to accept and youll get in. Make it difficult for the editor and youre out.
In conclusion, if you have a top-notch site and have taken time to submit properly, youll be able to land a spot in the All-Important ODP.
Good luck!
About the Author
This article was written by Robin Nobles, a professional freelance writer and the Director of Training at the Academy of Web Specialists academywebspecialists.com Over the past few years, she has trained several thousand people in her online and onsite courses in search engine positioning strategies and has written three books that can be ordered through Amazon. Visit the Academys training Web site to learn more about their online courses: http://www.onlinewebtraining.com.
RobinN@acws.com
http://www.academywebspecialists.com
Why? Because it provides directory results to Lycos, HotBot, Netscape, AOL Search, Google Directory, and the list goes on and on.
Simply put, submitting to the ODP means that even if you cant get your pages indexed by Lycos, HotBot, or AOL Search, youll still have a presence in those engines, thanks to the ODP.
So, what is the ODP? The Open Directory Project, also known as DMOZ, produces a comprehensive directory of Web sites by relying on a team of thousands of volunteer editors.
As an editor in several rather busy categories myself, lets discuss some dos and donts regarding submitting to the ODP.
Top Ten Suggestions for Getting Your Site in the ODP
1. Spend some time cruising the ODP and choose the best subcategory for your site. If your site is in a language other than English, youll need to submit to the World category.
2. Create a businesslike and professional title and description using your important keywords. Be honest and sincere.
3. Complete the submission form accurately and completely. Make sure that the URL is listed correctly.
4. Submit your main URL in the best subcategory. If you have an interior page that stands on its own and has a lot of relevant information, you can try submitting it into a second subcategory.
5. List a "last updated on
6. Make your site the best it can be! Do all graphics load? Are there any broken links?
7. Make sure that your site is easy to read with good color choices and an adequate sized font.
8. If you have special requests, contact the editor of that category by clicking on the editors name at the bottom of the category page.
9. When writing to an editor, BE NICE! Do you honestly think an editor will go out of his/her way to fulfill a special request if you send a nasty note? No!
10. When writing to an editor, state your request simply and quickly. Then, list your URL, the title of the site, a description, and the category (the complete path where you want the site listed). Dont make editors guess or have to figure out the category themselves. And, dont "demand" that your site be listed as cool!
Top Ten Things to Avoid
1. Dont submit in upper-level categories, such as Sports: Basketball. Instead, submit to the proper and exact subcategory, such as Sports: Basketball: Officiating and Rules: Basketball Hand Signals.
2. Dont just list keyword after keyword in the title or description. And, dont use an abundance of marketing hype in your title or description.
3. Dont create a description that goes on and on and on. A few sentences are fine, but dont make it any longer than that.
4. Dont put your title and description in ALL CAPS.
5. Dont submit your site until its ready for traffic and has recently been updated. Sites with a huge "under construction" sign on the first page and little else arent ready for traffic.
6. Dont submit pages of your site to every single category that you can possibly think of that halfway pertains to your site. Keep in mind that the editors write notes to other editors about certain sites. The last thing you want is for a bunch of editors to make comments such as, "too many submissions," or even worse, "spamming the index."
7. Dont submit your site every single day (or every other day) until its accepted. If your site isnt indexed in three weeks, then submit it again, taking time to submit it properly.
8. If your site is only one page, work on it some more. Build original content! Create some interior pages before you submit.
9. The ODP has really gotten strict about affiliate URLs, and those submissions are generally rejected immediately.
10. Be careful about using technology such as flash, shockwave, etc., that requires the editor to download an addon in order to view the site.
Keep in mind that ODP editors are "volunteers" who arent paid, and theyre very busy people. Make your submission easy to accept and youll get in. Make it difficult for the editor and youre out.
In conclusion, if you have a top-notch site and have taken time to submit properly, youll be able to land a spot in the All-Important ODP.
Good luck!
About the Author
This article was written by Robin Nobles, a professional freelance writer and the Director of Training at the Academy of Web Specialists academywebspecialists.com Over the past few years, she has trained several thousand people in her online and onsite courses in search engine positioning strategies and has written three books that can be ordered through Amazon. Visit the Academys training Web site to learn more about their online courses: http://www.onlinewebtraining.com.
RobinN@acws.com
http://www.academywebspecialists.com
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