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How does Traffic Affect My Hosting?

Category: Traffic and Tracking Date: 2003-07-17
The topic of hosting involves many different aspects; reliability, customer support, pricing, add-on features, programming, and allowable installation of PHP and other popular marketing scripts.

Today, Im going to focus on ONE topic, traffic, and the effects it has on your web sites hosting. The simple one word answer here is Bandwith.

By definition, Bandwith is the measurement of data, and the speed at which it flows through the phone lines, cable or DSL lines to tranfer information to and from a web site via your computer.

In relation to your web site hosting, Bandwith measures this flow of data transfer, otherwise termed Traffic. In plain English, its the number of hits you receive to your site; pure volume multiplied by the file sizes included on your pages.

So, if you have an all text based web site, you would be able to receive more traffic, at lower bandwith numbers, than you would if you have a graphics intensive page, which would naturally have higher file sizes that are being trasferred from your site to your visitors browser.

Thats great Ginger, but how does this effect my hosting?

Well, that depends on your host, and the package you sign up for. For example, most hosting services set an limit on the amount of bandwith they include with your fee per month. Depending on the nature of your site, (graphics intensive vs. lower file sized pages), you should be able to predict how much bandwith you will need.

Case in point; my design site is definately what most would consider a *graphics intensive* web site! I can tell you that most of my pages there are over the recommended file size of 24kbs. From my stats logs, I can see that I receive upwards of 150,000 hits to my site before I reach a total bandwith of 2GBs, which is usually the maximun limit youll find on lower scaled hosting packages.

If you know, or predict that youll see more hits than that in any given month, you may want to consider shopping for a hosting package that offers a higher maximum of bandwith allowed per month.

Hosting companies that limit your bandwith, charge an additional fee whey you exceed your limits. The average additional cost Ive found through my research is approximately $3USD per GB...

FYI= 1 GB = 1,000 MB
1 MB = 1,000 KB

So, if you have a bandwith, (aka data transfer), limit of 2GB, that would equal approximately the same amount of data you can store on 3 CDs. *whew*

For a more detailed explination of byte measurements, visit: http://www.learnthat.com/courses/computer/windows/filesize1.shtml

If youre building your first web site, and have no idea how much traffic you will generate out of the gate, I would recommend starting with a basic web hosting package. As your site grows in popularity, and your traffic increases, you can always talk to your host about upgrading to a package with higher bandwith limits.

From my own experience, brand new websites usually take about 3-6 months of solid promotion before bandwith becomes an issue. Remember to use a host that provides in-depth statistics reports, and monitor your web site activity regularly. Watch for trends, and base your judgements on your results.

(c) 2003, GingerMarie Douglas-Geracitano

About the Author

Ginger Geracitano is a web designer, graphics artist and business coach. Shes accomplished top ranking in the search engines through research, trial and error. Stay informed of the latest Internet developments by subscribing to her biweekly ezine, The Portal To Success. To subscribe, visit: theportaltosuccess.com

webwench@webwenchdesign.com
http://theportaltosuccess.com
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 • Affiliate Marketing
 • Affiliate Marketing - Basics
 • Affiliate Marketing - Development
 • Affiliate Marketing - Setting Up
 • Archive catalogue
 • Autoresponders
 • Banner Advertising
 • Business Development
 • Checklists
 • Competitors
 • Copy Writing
 • Copy Writing - ad copy
 • Copy Writing - email copy
 • Copy Writing - sales copy
 • Customer Service
 • Database Marketing
 • Direct Mail
 • Domain Names
 • E-books
 • E-commerce
 • E-mail Marketing
 • E-zines
 • E-zines: Advertising
 • E-zines: Promotion
 • E-zines: Subscribers
 • E-zines: Writing
 • Entrepreneurship
 • Free Services
 • Home Based Business
 • Home Based Business - Finance
 • Home Based Business - Getting Started
 • Home Based Business - is it for YOU?
 • Home Based Business - Marketing
 • Internet Tips
 • Market Research
 • Marketing
 • Marketing Strategy
 • Net Business Start ups
 • Networking(MLM)
 • Newsletters/Newsgroups
 • Online Payments
 • Online Promotion
 • PC KNOW HOW
 • Personal Development For Marketeers
 • PR/Publicity and Media
 • Sales Tips
 • Search Engines
 • Search Engines - Keywords
 • Search engines - Optimisation
 • Selling Techniques
 • Surveys and Statistics
 • Telesales
 • Top 10 Tips
 • Traffic and Tracking
 • Viral Marketing
 • Website Design and Development
 • ZeLatest