Articles from Banner Advertising category

What Killed the Banner Ad? — 2002-07-23
If you ask the Internet marketers of today, many if not most of them will tell you that banner advertising is dead. They say that it's expensive, the click-through rates are low and that ... »
A Bad Picture Is Worse Than A Thousand Words! — 2002-06-27
Be very careful about the images you choose to include on your site. A high quality image can enhance your page, while a low quality one can lower visitors overall perception of the ... »
Online Marketing: Banner Ads, Web Rings, Etc. — 2002-06-11
As we continue to look at advertising on the web, we were going to have to touch on the subject of banner ads and web rings. Banner ads are graphics (usually of a set size - more on that ... »
10 Effective Ways to Boost Banner Click-through — 2002-01-21
Banner advertising is one of the most widely used marketing medium on the Internet. Though banner click-throughs have decreased to less than 1.0% in the past year, it is still possible to ... »
4 Things You Probably Didnt Know About Banner Advertising — 2001-12-21
POINT 1: Banner Advertising Works Most ultra-small web business owners (3 employees or less) believe that banner advertising is too expensive to use as a traffic generator, and is ... »
E-Commerce For Everyone — 2001-10-15
Now that online banner advertising has secured its permanent fixture on web sites, many are now focusing on the transaction piece of the Internet business puzzle. E-commerce has been a hot ... »
Get Great Buys On Banner Ads And Make Them Produce Results — 2001-09-14
Banner ads are down but not out. The billboard-like Internet ads that appear on web sites everywhere don't pull the response they once did. Yet, today's much lower ad prices are giving ... »
Banner Ads — 2001-08-07
The When Internet Advertising was in its infancy, banner ads quickly became a major player. Statistics were readily available, and they allowed campaigns to be planned, evaluated, and ... »
Creating Banner Ads That Work — 2001-06-14
If you’ve been doing business on the net or have been doing the research you must have read about the decline of banner ads. In particular their click-through rate is a pitiful 0.2% to ... »
Creating Successful Banner Advertisements — 2001-05-07
Banner advertisements are a very powerful way of promoting your website. The difference between well designed banners and poorly designed banners could see your site traffic go through the ... »

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