Articles from Checklists category

61. 13 Platinum Advantages Direct Response Marketing Offers the 21st Century Marketer — 2001-05-24
    There is a lot of chatter about "new media". And the "new economy". Management guru Peter Drucker says "... the new economy aint here yet." Robert Joss, Dean Graduate School of ... »
    
     
62. 13 Platinum B-2-B Lead Generation Ideas — 2001-05-24
    Business-to-business direct marketing came "alive" in the 90s. Yes, many of those on the inside already knew the power of direct for business. After all, B-2-B has been extremely active ... »
    
     
63. 13 Platinum Creative Concepts for the New Decade — 2001-05-24
    From the team of Mike Grisham and Steve Burnett of the Burnett Group. And they are right. Creative must always question convention. Question "rules". Question tradition. Question anything ... »
    
     
64. 13 Platinum Direct Mail Ideas — 2001-05-24
    Direct Mail. They call it AdMail in Canada. Some prefer Direct Mail Marketing or Advertising Mail. No matter your description, Direct Mail has been around as a business marketing tool ... »
    
     

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