Articles from PR/Publicity and Media category

Five Steps to Precision in Publicity — 2003-04-22
PR flacks use a scattergun approach, hoping to hit something. They fax out press releases to long lists of reporters and editors. They make countless, fruitless phone calls. They pester ... »
Four Secrets to Energizing Your News Story — 2003-04-22
Every news story must have a FACE. If your forget to put a FACE on your story proposal, your chances of interesting a reporter are nil. All true PR Rainmakers faithfully practice this ... »
How to Sell Your News to Reporters — 2003-04-22
If you want create a PR campaign that is effective and consistent, you must learn to market your story to the news media. You must learn to treat reporters as the customers who will either ... »
Do-it-Yourself News Releases for Small Business — 2003-04-16
How do you create some serious buzz about your online or offline company on zero budget? That's what Celina wanted to know. She's the owner of a website that specializes in desktop ... »
Creating news releases: easy and free publicity for your business — 2003-04-15
What's news? You are! If you're not creating monthly news releases for your business, you're missing out on giving your business an instant boost. As a tech journalist, I received dozens ... »
Publicity - Exclusive, Powerful and Free! — 2003-03-24
Publicity is more valuable than paid advertising. Here is an opportunity to share your knowledge, experience and your expertise and in return you receive free publicity! The Internet ... »
How To Get Big Media Promotion--Without Paying For It — 2003-03-21
Have you priced big media ads lately? Yikes! A big ad in your daily newspaper can run you a couple thousand bucks. Radio commercials, which used to be cheap, can cost several hundred ... »
Grab the Headlines; Craft a Compelling Press Release — 2003-03-19
Have you been following the news lately? Doesn't it amaze you that the media continues to report on every move Elizabeth Taylor makes? She hasn't made a movie in what, 25 years? And ... »
Flash" Your URL To Increase Your Traffic By 3,000%! — 2003-03-14
Heres something I did to generate traffic to one of my web sites that totally exceeded my wildest expectations. All you have to do is to appear on a TV talk show just once and arrange for ... »
The best method for free publicity — 2003-03-10
Product/service publicity is the superhighway to business success everyone dreams. Then imagine having your product/service written on newspapers, trade publications, aired on radio and ... »

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