Articles from PR/Publicity and Media category

Press Release Your Way To Free Publicity — 2002-08-07
Most people confuse a press release with a sales letter. In fact, a press release is not a sales letter, but rather a brief letter announcing something newsworthy that can be distributed ... »
Product Publicity or Business Publicity? Is there a difference and which one is right for you? — 2002-08-07
For some entrepreneurs, the answer to this question might be, "it doesnt matter -- publicity is publicity and Ill take all I can get." True to a degree, but the smart entrepreneur knows ... »
PRofiting from Publicity: Online Public Relations — 2002-08-07
Introduction One of the cheapest ways to market your business is to take advantage of the many opportunities that exist for free or low cost public relations. The exponential growth of ... »
Publicity Temperature: How hot is your campaign? — 2002-08-07
When is comes to your business or product, the amount of "heat" you apply to your publicity campaign can be the difference between success and failure. Too much publicity heat and youll ... »
Report from Seybold New York/Publishing 98 Conference — 2002-08-07
M\S Database Marketing recently attended the Seybold New York/Publishing 98 Conference produced by Ziff-Davis Comdex & Forums at the Jacob Javits Center in New York City. We were attracted ... »
Six Steps to Free Publicity — 2002-08-07
In today’s increasingly competitive marketplace, small business owners should actively pursue every possible opportunity available to receive positive public exposure. While not every ... »
Smart PR For Your Small Business — 2002-08-07
Paul opens his favorite business magazine to find a fawning interview with Amazons Jeff Bezos. Then he picks up the morning paper and reads a long story on a new donut chain being built in ... »
Start Your Own Trade Group — 2002-08-07
Joining a trade association, like rushing a college fraternity, can be intimidating. So, many entrepreneurs skip the ordeal. Or, better yet, they start their own groups. Why bother? For ... »
Turning Your Media Pitch Into a Media Hit: Increase Your Coverage by Increasing Your Pitches. — 2002-08-07
Anyone who has ever read a book on sales or taken a sales course has heard it - on average it takes anywhere from 3 to 10 contacts before a sale is reached. Although sales and publicity ... »
Would You Rather Be Rich or Famous? This is Not a Trick Question — 2002-08-07
"Champagne wishes and caviar dreams..." Our fascination with the "Lifestyles of the Rich and Famous" kept us riveted to the TV screen for 9 years as Robin Leach entertained us with ... »

Сайт изготовлен в Студии Валентина Петручека —
изготовление и поддержка веб-сайтов, разработка программного обеспечения, поисковая оптимизация