Date: 03/24/05 (Open Source)    Keywords: technology, microsoft

Mass market endorsements can have a powerful 'bandwagon' effect. (The illustration and headline come from The Band Wagon starring Fred Astaire. ) The bandwagon effect can validate decisions. It can encourage defections.Such campaigns are older than technology, and right now Microsoft is aiming just such a pitch at users of ...

Source: http://blogs.zdnet.com/open-source/index.php?p=206&part=rss&tag=feed&subj=zdblog